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Cases

A selection of past campaigns. Client names are not disclosed.

7.2Mreach, 10% above forecast

Influencer

Creator program for a mobile RPG launch in LATAM

Challenge
A new mobile game had no creator channel in a market where players pick games through streamers.
What we did
Selected creators by audience fit, ran serial integrations instead of one-off posts, and kept the game present on four platforms at once.
  • 100+creators
  • 7.2Mreach, 10% above forecast
  • $9.30CPM, 10% below forecast
  • 20K+concurrent players
  • 30%conversion rate
41Mviews for $4,500

Creators

Native Reels placements for a fintech app

Challenge
Standard paid social was expensive for the product's audience, and reach was needed quickly.
What we did
Bought branded sticker placements directly from creators inside their organic Reels, with a tiered price map and creative guidelines.
  • 41Mviews
  • $4,500total budget
  • $0.11effective CPM vs $6–12 typical paid social
  • +67%direct traffic in the core market
283publications, including AP News

PR

One press release, 283 publications

Challenge
A virtual card product needed awareness and authority links to priority pages for a new region.
What we did
Built the story on a local news angle, AI adoption outpacing access to payments, and distributed it internationally.
  • 283publications
  • AP Newswire coverage
  • ~100US local TV station sites
  • 25regional outlets
  • 2NASDAQ and LSE news aggregators
1.97Mreach across 165 publications

Community

Telegram campaign for a global fintech brand

Challenge
A saturated market and an audience of 35+ that ignores standard ads.
What we did
A mascot-led text and video series across 165 Telegram publications, plus an offline magazine cover.
  • 1.97Mreach
  • 20,000clicks
  • $7CPM
  • $0.76CPC
  • 6 moof mentions after the campaign ended
350+qualified leads

Events

Two trade events in two months

Challenge
A conference booth and a second event at the same time, with a 15-person team and tight deadlines.
What we did
Planned logistics, ran a lottery mechanic with a Telegram bot and an offline machine, and added extra networking sessions.
  • 350+qualified leads
  • 3networking events instead of the planned 2
  • +1micro-booth at no extra cost
4.2average rating across 6 platforms

Reputation

Review presence built from zero

Challenge
Users were discussing the product on review sites and forums, and the brand had no presence there.
What we did
A reputation program across the main review platforms, plus forum presence in five languages.
  • 4.2average rating
  • 6review platforms
  • 41forums
  • 5languages

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